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More than 3 in 4 patients (77%) look for doctors online, so Let’s Create and grow your Digital Presence Today

According to Tebra’s 4th annual Patient Perspectives survey

Where are they searching?

Google

Almost everything starts with a Google search — including your patients’ hunt for a new provider. Patients looking for new doctors or dentists might search broadly or use long-tail keywords to help narrow their results.

Review sites

It Includes sites such as Just Dial, Practo, Lybrate, and many more. Independent third-party review sites have grown exponentially over the past few years. Now, 46% of patients use online reviews to help them choose a healthcare provider, according to Tebra’s Patient Perspectives survey.

Hospital Directories

Many patients start with their Hospital directories, then lean on review sites to narrow down their options. Patients often prefer clinic after getting discharged from the hospital for further follow ups

Social media

Social media platforms have become frequent sources for healthcare reviews. Surprisingly, or perhaps unsurprisingly, 26% of Gen Z and 22% of Millennials go to Facebook to find doctor reviews. Social media sites also present opportunities to engage with patients by sharing health tips and answering common questions.

The Healthcare Patient Journey Often Begins Online

5% of all Google searches are health-related

Search drives 3x more visitors to listed doctors as compared to non-listed

Let’s work together on your next marketing project

Your Business Potential with Our Proven Strategies

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